About

You know tech. We know agri.

Your market-entry & growth partner for agri corps and scale-ups expanding into Italy, Germany and Spain — helping you secure B2B deals, EU projects, and lasting customer success.

Diletta Di Iorio, founder of Empower Agri

I'm Diletta — founder of Empower Agri and co-founder of China AgriTech Decoded. For 10+ years I've worked at the intersection of agriculture, innovation and international development — from cooperatives in the field to global agri-input boardrooms.

I help agri corps and scale-ups navigate market entry, growth, and positioning in complex sectors like agtech and sustainability.

My work combines a deep understanding of markets and technology, clear and compelling communication strategy, and the ability to move between global frameworks and local realities — across Europe, Africa, and Latin America, with organisations like BASF, Yara, precision-farming startups, climate innovation hubs, and EU-funded programs.

In agri, what looks smart in a pitch deck can fall flat in the mud. And no company survives long in the mud.

After two Master's degrees and years in institutional and field roles, I launched my own consultancy to work differently — with more speed, purpose, and adaptability. Today I partner with teams that need more than ideas: they need clarity, traction, and real growth.

Book the GTM Audit →

What I actually do

Three things, done well — for agtech teams that can't afford a 12-month consulting deck.

  • Market entry — IT · DE · ES

    Country-specific GTM playbooks for agri corps and scale-ups landing in Italy, Germany and Spain. From regulatory nuance to first-customer pipeline.

  • B2B deals & partnerships

    Mapping, opening and closing strategic partnerships with co-ops, distributors, agri-input players and platform leaders — the relationships that actually move adoption.

  • EU projects & funding

    Positioning your agtech for Horizon Europe, EIC, regional rural development funds, and consortium partners — turning policy money into product traction.

What it adds up to

A decade in the field, written in numbers.

  • 11

    Countries activated for clients

  • 100k+

    User sessions generated for client platforms

  • 12+

    Strategic partnerships closed for clients

  • 10+

    Years across agri, innovation, dev work

Track record

The path that got me here.

  1. 2024 — present

    Founder, Empower Agri · Co-founder, China AgriTech Decoded

    Independent consultancy serving agri corps and scale-ups expanding into European markets. In parallel, I co-founded China AgriTech Decoded — a research venture mapping the Chinese agtech landscape and opening market-entry and supplier partnerships for Western players who don't want to fly blind in Asia.

  2. 2018 — 2024

    GTM & expansion lead — global agri-inputs and digital platforms

    Embedded with BASF, Yara, and multiple agtech scale-ups. Scaled a digital farm-management platform from 2 to 11 countries, launched a unified digital ecosystem across product lines, ran market-entry sprints in Southern Europe.

  3. 2014 — 2018

    Field & institutional roles across Europe, Africa, Latin America

    Cooperatives, climate innovation hubs, mission-driven companies, EU-funded programs. The years that taught me what looks smart in a deck and what survives in the mud.

  4. Education

    Two Master's degrees · multilingual

    Agriculture, innovation, international development. Working languages: Italian, English, Spanish, German.

Ready to talk?

Book the GTM Audit — walk away with a written plan, money-back if it isn't useful.

Book the GTM Audit (€500) →

Or book a free 30-min Fit Call first.