2 countries → 11 countries in under 24 months. 100,000+ sessions.

The pain

A strong product trapped in 2 pilot markets — and a leadership team done waiting.

• Every new country was reinvented from scratch.
• GTM strategies fragmented across regions, no shared language.
• The platform was one of many internal solutions fighting for budget and attention.

The choice: keep launching country-by-country and bleed budget, or build a system.

The bet

Build an expansion engine, not 11 launches.

1. Replicable GTM playbook — country deployment framework covering positioning, localization, stakeholders, channels.
2. Strategic positioning materials — white papers + internal briefs to align teams on messaging and differentiation.
3. Competitor benchmarking by region to sharpen the value prop against local rivals.
4. Localization & product input — embedded with engineering on region-specific features and language support.
5. Local team enablement — trained marketing leads across geographies on storytelling and channel tactics.
6. Strategic partnerships — identified and closed 3 to fast-track trust and adoption.

The receipt

• From 2 to 11 countries in under 24 months.
• 100,000+ new user sessions across all markets.
• 3 strategic partnerships secured.
• One unified global marketing strategy, adapted (not rewritten) for each region.
• Region-specific product features and multilingual support shipped.

Markets activated: Hungary · Indonesia · Brazil · USA · Australia · Poland · Germany · Italy · Spain · Greece (+ original 2 pilots).

What clients say

"The competitor analysis Diletta compiled gave us great insight into the breadth of solutions on the market. I consider myself relatively up to date on agtech, and I was surprised by a number of companies I discovered through her list."

— Chris Bunio, Co-Founder & CEO, TheoryMesh (Alberta, Canada)

"Diletta's GTM template is vital for any company looking to launch a new product or enter a new market. Structured and adaptable — a clear roadmap that emphasizes customer needs and pain points."

— Michelle Lumino, Head of New Markets Expansion, AgrigateOne (NYC, USA)

What this means for you

If you're launching country-by-country and feel the cost going up while the speed goes down, you don't have a market problem. You have a system problem. The playbook is the leverage.